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January 1, 2007

Yoshifumi "Yoshi" Furusawa Biography

Yoshifumi "Yoshi" FurusawaPrior to embarking on his career path in international business, Yoshi Furusawa made his first trip to Hawaii in 1991 upon graduation from Musashi University in his birthplace of Tokyo, Japan. Little did he know his affinity for Hawaii would result in a perfect match for his innate creative talent with Wincubic, Inc., Hawaii's top-rated Japanese multi-media company, which includes Japanese-language magazine Aloha Street and its partner Web site, Aloha-Street.com.

Upon returning home to Japan following a 30-day vacation in Hawaii, Yoshi went to work for Amway Japan Ltd. where he became chief editor managing several internal business and merchandising publications targeting 1.5 million Amway distributors. Eventually, Yoshi began coming to Hawaii as the organizer of Amway’s incentive trips, as well as for personal vacations.

Drawn to the island's weather and its people, he launched his own online company that sold stock Hawaii images and a personal Web site about his experiences in Hawaii while he was working for Amway.

In 2001, Wincubic discovered Furusawa during an Internet search of Web sites created by individuals of Japanese heritage with a passion for Hawaii. His personal Hawaii Web site was so impressive, Wincubic President Jim Ueno contacted Yoshi and hired him to serve as the company's creative director. Under his supervision, Wincubic undertook numerous new projects including the planning and production of the Oahu Visitors Bureau Travel Planner, the Big Island Visitors Bureau Travel Planner and the contents and reporting for Yahoo! Hawaii Special Promotion.

Elevated to vice president in charge of creative and new business development in January 2007, Yoshi now oversees the creative department of Wincubic including the content and production of Aloha Street magazine and Aloha-Street.com, and staffing and scheduling of creative support. He is also actively engaged in the marketing of Wincubic.com, Inc. and its products.

Yoshi is now raising a family in Hawaii. The most recent addition is 3-month old Anne. He and his wife, Chie, also have a 2 1/2 year old son, Rick.

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