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Rates / Insertion

Advertising Rates / How to Advertise

Q1	What are the advertising rates for Aloha Street Magazine and aloha-street.com?

The rate for advertising insertions in Aloha Street Magazine varies depending on the size and position of the ad.

Advertising Specifications (53.1Kb)

　
The advertising rate for a basic format ad on aloha-street.com is $1000 per year, but we have many options, including advertorials, direct mail, and mail news advertising, as well as many more possibilities. Please e-mail our customer relations staff at info@aloha-street.com for further details.

Q2	Is there a discount for multiple insertion orders?

Yes. Advertising rate discounts are available for insertion orders in two issues and for annual magazine contracts. For example, the rate for a full-page ad would be discounted as follows:
1 issue- $5,610 plus tax; 2 issues- $5,280 per issue, plus tax; 4 issues (annual contract) $4,620 per issue, plus tax.

Q3	Is there any price benefit to advertising in both the magazine and on the web site?

A3	Yes. We discount the web site rate 30% for Aloha Street magazine advertisers so that the standard $1,000 annual web page advertising rate is discounted $300, to $700.

Q4	We would like to try out the advertising. Do you have a trial price?

A4	There is no trial price available.

Q5	We are considering an annual advertising contract. Is it possible to cancel the contract before all of the ads have run?

A5	It is possible to cancel an annual contract before the end of the contract; however, you will be charged the regular full ad price for each issue in which your ad ran.

Q6	How can we start advertising?

A6	Please contact our Customer Relations staff for information using the contact form. Telephone:808-593-9463 Fax:808-921-9041 e-mail:info@wincubic.com

Q7	Can we receive a referral fee or discount rate if we refer advertisers to you?

A7	We will pay agency commissions only if you are a registered advertising agent.

Q8	What is the due date for space reservations or, if I missed the space due date, is it still possible to advertise in Aloha Street Magazine?

For web site ads, advertising begins on the first day of each month and the space due deadline is two weeks before the advertising starts. Wincubic and the advertiser both need sufficient advance preparation time to maximize the effect of the advertising. Consequently, we cannot accept advertising after the space deadline passes.
Please click here to view our advertising rate & deadline schedule.

Q9	How can I renew my advertising contract?

A9	Your Customer Relations representative will let you know when it's time to renew.

Q10

Can I get a sample magazine before it is available to the public?

A10

Yes. We try to deliver magazines to advertisers at least a day before the issue date.

Ad Materials

Advertising Rates / How to Advertise

Q1	Will Aloha Street create our advertising for us?

Yes, our editorial staff will help you create advertising if you do not have a contract with an advertising agency or, alternatively, we can refer you to an ad production company. Either way, you will be charged ad production fees for the service.

Material Production
(29.9Kb)

Q2	Can I have my ad look like an editorial instead of a typical display ad?

Yes you can, if you purchase a 1/2 page or larger ad. If you purchase less than half, we can still create advertorial for you in the following advertorial formats.

We have five types of the Editorial Ad formats according to your type of business.
" Aloha Gourmet Guide" (1/2 page, 1/4 page)
" Aloha Evening Guide" (1/2 page, 1/4 page)
" Aloha Omiyage(Souvenir) Guide" (1/2 page, 1/3 page, 1/6 page)
" Aloha Beauty Guide" (1/2 page, 1/3 page, 1/4 page)
" Aloha Activity Guide" (1/2 page, 1/3 page, 1/6 page)

If your business is other than th types listed above, or if you prefer to have your advertisement appear in general ad positions, your ad is required to be at least 1/2 page.

Q3	We want to change our ad content for each issue. Is this possible?

A3	All changes should be discussed with your customer relations representatives who will make a determination depending on cost and scheduling.

Q4	Can we use advertising material produced by Aloha Street for advertising in other magazines?

A4	Wincubic owns the copyright to the ads that we create. However, if you wish to use our advertising material for other media, we offer an "extension package". Please refer to the price description link below.

Q5	Can we use photos taken by Aloha Street for other purposes?

A5	The copyright for the pictures belongs to our photographers and should not be used for other purposes. Please contact our Customer Relation Staff for further information.

Advertising Material - aloha - street.com

Q1	We don't have a web site. Can we still advertise on aloha-street.com?

A1	Certainly! In fact, we believe that is one of the biggest benefits you receive by advertising on aloha-street.com because you can still appeal to Japanese Hawaii fans or residents on the Internet?even without your own web site.

Q2	I don't know much about the Internet. Is that ok?

A2	Don't worry. Our Customer Relations staff will explain our on-line system to you in straight-forward, non-technical terms and propose the best possible advertising plan for you.

Q3	Does Aloha Street create our web site ad?

A3	Yes. We take pictures, write copy and then develop your web page advertisement for you. If you already have favorite photographs, we can use them.

Q4	How often can we change our advertising?

A4	If you are proposing a simple text change, we can revise the ad copy on request. We limit more extensive changes (for instance, replacing a picture or changing the layout) to a maximum of one time per quarter.

Q5	If we advertise in aloha-street.com, can you feature our news on the eWhatfs Hotf page?

A5	Although there is a limit to the amount of news we can feature each week, we will try to accommodate you. There may also be times when we must refuse depending on content and frequency.

Q6	If we advertise in aloha-street.com, can you delete negative testimonial that might be posted about us?

Our policy requires Aloha Street testimonials to be recommendations based on Hawaii fansf positive experiences. Our editors read all testimonials daily and we review them to see if they may impact negatively on your business. If the comments are against our policy, the editors will eclosef the testimonial. We will periodically deliver closed testimonials to you, if you desire. We have made every effort to clearly communicate this policy to our web site fans and responded to some questions regarding our policy in our November 2003 newsletter sent to 30,000 subscribers.

*The Chief Editor sent them this message.
(in our November 2003 newsletter)

Payment

How to Pay Advertising Fees

Q1	When do I have to pay my advertising fees?

We will send you an invoice for magazine advertising on the issue date and ask you to pay within 30 days. For web site ads, we will send you an invoice on the date the contract starts and ask you to pay within 30 days. For first-time customers, we will ask you to complete a credit application and make an advance partial payment.

Q2	I would like to pay the entire advertising fee at the contract signing. Is that possible?

A2	Yes. We will send you an invoice reflecting the contract price and a receipt once your payment has been processed.

Q3	The magazine ad runs for 3 months. Can I make monthly payments?

A3	We prefer that you pay quarterly because it is easier to process through our current accounting system, but we can discuss a monthly payment plan, if necessary.

Q4	Can I pay by credit card?

A4	Credit card companies impose some limits depending on the amount to be charged; however, you might be able to pay by Visa or MasterCard.

Q5	How can I confirm you received my payment?

A5	If you pay by check, we will send you a post card to notify you we received your payment. If you pay by credit card, we will fax a receipt to you upon request.